Air Checks - Austin Cox HVAC Commercial
The below air clip is a commercial Randy Scott and I recorded for Austin Cox HVAC services. This project was a lot of fun and I was excited to put my personality to use on such an assignment. It was also interesting to hear it on air while driving or at work.
Air Check 1 - The Oscars
Air Check 2 - Weird Foods
Air Check 3 - Dancing with the Stars
Air Check 4 - April Fools Day
Air Check 5 - The Disney College Program
Air Check 6 - Celebrity "Look-Alikes"
Air Check 7 - Wisdom Teeth
Intern Calendars
At the start of the semester, Victoria Kent asked me to make a spreadsheet that would allow interns to thoroughly describe their weekly availability. The station has a lot of appearances and promotional events regularly and they need to know when we are available.
Sample Intern Schedule
Here is what my intern calendar looks like.
Website Admin Console/Event Calendars
The administrative home page to control the calendar tool, pages, and various elements on the Clear Channel websites for Froggy, Kiss, Q105 and WJDY.
This is what a typical show grid, or morning script, for the Whiskey and Randy show looks like. I would check them regularly for any errors, including inconsistent information, typos, or time breaks that are too long or too short.
Froggy999.com Website
This is what the Froggy 99.9 website homepage looks like on any given day. Over the course of the internship, we learned how to organize a website to grab the audiences attention and not drive them away with confusing or complicated layouts. Fans and potentials tend to view things from left to right, so we organize the website according to the most interesting, relevant, and attention-grabbing. Victoria Kent taught us that organizing a website with separate, squared off sections is easier for the eye to understand and keeping everything level and balanced will more effectively keep fans on the page longer. We have about 20 seconds to impress people who come to the website, and we constantly checked the site for clarity, interest, and organization and we monitored the site for typos, misguided links, and any other technical errors.
Froggy Pinterest Page
Almost every week we pinned for the Froggy 99.9 Pinterest page. Anything that we thought would relate to listeners or that they would find funny is what we would aim to pin. Everything came directly from the Froggy website to avoid copyright infringement, and we never used images from third parties. The most popular categories, or "boards" were the Funny pins, Entertainment News, and Weird News.
Almost every week we pinned for the Froggy 99.9 Pinterest page. Anything that we thought would relate to listeners or that they would find funny is what we would aim to pin. Everything came directly from the Froggy website to avoid copyright infringement, and we never used images from third parties. The most popular categories, or "boards" were the Funny pins, Entertainment News, and Weird News.
Delmarva's Cutest Couple
Prize contests are a regular thing for the Whiskey and Randy show, and it is a big part of their promotions and working with other businesses. During the month of February they had a "Delmarva's Cutest Couple" contest and chose the winners on air, rewarding them with various prizes such as Massage Envy coupons.
Pulling/Calling Prize Winners
This is what the data base of winners looks like, showing the various contests Clear Channel is currently running. This was where we pulled our winners from every other week or so.
This is what the data base of winners looks like, showing the various contests Clear Channel is currently running. This was where we pulled our winners from every other week or so.
Delmarva Shorebirds
A lot of listeners are big fans of local sports. Clear Channel caters to this by providing the complete schedule of local teams (like the Delmarva Shorebirds) on the stations event calendars. This includes Froggy, Kiss, Q105, Magic, and Delmarva Sports.
A lot of listeners are big fans of local sports. Clear Channel caters to this by providing the complete schedule of local teams (like the Delmarva Shorebirds) on the stations event calendars. This includes Froggy, Kiss, Q105, Magic, and Delmarva Sports.
Dallas Smith Phone Interview
Above is a phone interview with Dallas Smith, a Canadian country singer and songwriter that is considered an artist on the rise. Whiskey and Randy asked each of the interns to book a phone interview for them and this is the artist that I personally booked for them.
Promotions and Sales Weekly Meetings
Every Tuesday morning Whiskey, Randy, Victoria, and others involved with the Clear Channel stations such as Josh Wolff get together to discuss various events, promotions, and contests going on with Q105, Magic 98.9, Froggy 99.9, and Kiss 95.9. This includes ticket giveaways to events they will be hosting, being sponsored by, and will be representing the station(s) in exchange for getting their event promoted on air. The meeting is essentially a combined brainstorm for the team members to come up with different creative ways to promote their business, and promote those that sponsor them. Topics discussed throughout the weeks include, but are not limited to:
Every Tuesday morning Whiskey, Randy, Victoria, and others involved with the Clear Channel stations such as Josh Wolff get together to discuss various events, promotions, and contests going on with Q105, Magic 98.9, Froggy 99.9, and Kiss 95.9. This includes ticket giveaways to events they will be hosting, being sponsored by, and will be representing the station(s) in exchange for getting their event promoted on air. The meeting is essentially a combined brainstorm for the team members to come up with different creative ways to promote their business, and promote those that sponsor them. Topics discussed throughout the weeks include, but are not limited to:
- Miles for Military - Sponsoring by Rommel's Ace. Involvement: playing music during registration, cornhole, Whiskey and Randy appearance at Biking Events prior to Miles for Military occurs.
- Salisbury Festival - Promotions including sponsors and having Froggy or Kiss set up by the main stage. Instead of just "having a table" Victoria Kent suggested hosting parts of the festival such as Beer Fest.
- St. Patricks Day Parade - Be a part of the parade, handing out beads and free giveaways from our sponsors. How to represent the station was the focus.
- Delmarva Shorebirds - On-Air giveaways for tickets to games ("the 9th caller", "answer this trivia question", "finish the lyrics", etc.)
- Endorsements - Need to increase how many we have, concerns about them going down.
- Use of Logos - Avoid the Clear Channel Logo - use BRAND (Froggy, Kiss, etc.) to control your brand.
- Fan Fest - Representing Froggy at the Easter Egg Hunt at Fan Fest in the morning. Bringing Froggy costume/mascot to the event.
Event Links Spreadsheet
Here is a list of websites Victoria Kent gave the interns to check for different events relevant to the Delmarva area and our listeners. I split the websites between us four interns so we wouldn't have work overload and to avoid duplicate events on the website.
Below you will find an email from Victoria giving feedback on staying organized and taking charge.
Here is a list of websites Victoria Kent gave the interns to check for different events relevant to the Delmarva area and our listeners. I split the websites between us four interns so we wouldn't have work overload and to avoid duplicate events on the website.
Below you will find an email from Victoria giving feedback on staying organized and taking charge.
Feedback from the Promotions Director
This is a merchandizing chart that I worked on with the other interns. Victoria wanted a chart brainstorming on different brands that will give us free products to give away at events in exchange for sponsoring each other and money.
Digital Report for Clear Channel Salisbury
Below is a report from Victoria showing the page views and statistics for the varying websites and social media polls. Our work with Pinterest has been very effective lately and views increased.